More and more cushioning materials that react to pressure and motion are being developed. Dubbed “kinetic packaging” this type of packaging will expand or morph naturally when impacted. The purpose of this is protection, offering the right amount of support for three items that you are shipping, without compromising the overall nature of the items that you have.
How this Works
Many times, kinetic packaging works in a pretty simple way. Compressed foam is used to properly house the packaging that’s inside. with such compression, it will expand and let out the foam whenever it needs to, offering more or less protection.
Gas-inflated barriers are another. Such forms of barrier may change, adding more protection or letting out some of the air whenever impacted.
Finally, memory gel is another. When you have an item in between, it will naturally expand the second the item feels impact.
Overall, these items remain pretty neutral, and may not even change, until one of course, has some form of impact on the item, thereby only being used when necessary.
The applications
Not every item might need all of these additions.
Shipping out high-value electronics, however, requires this. If you’re shipping out something that you know is going to cost a pretty penny, then you will want to do this for better insurance of the item.
There is also medical supplies, which of course, are items that are near shipped to help others, and makes it better for them too.
Fragile art pieces also use this type of packaging. Otherwise, it might get damaged. When customers pay good money for such things, then you will definitely want to give them some proper barriers to ensure that the items are not destroyed further beyond the level that they are.
The benefits of Kinetic-Activated Packaging
It minimizes damage by a whole lot. When you’re able to ship out these items with the least amount of damage possible, it makes customers happy, and reduces the rate of returns. A win all around, especially for companies that want to have the best packaging support that they can.
It also reduces the excess padding that’s being used as an alternative. While it worked well for many brands for a while, when you’re trying to be more sustainable, or cultivate such a market, adding in ways to reduce such additives is really important, so you should consider it.
It also optimizes the package weight. You won’t have to pay out the wazoo for shipping, but instead, will pay what’s needed. If the packaging needs extra protection and void fill, then it will add such whenever it needs to accordingly.
The future of This Packaging
Kinetic packaging, especially to protect shipments, benefits from AI.
AI integrated cushioning of your packaging is like a switch, dynamically adapting based on real-time impact analysis. The applications are vast, and this type of packaging will expand and contract based on the impact needs which are out there.
Overall, with all of the packaging and ways to make it shine for customers, adding this provides a more dynamic experience for your packaging needs. As such, you will enjoy the means as well in which your packaging will change, and in turn, really improve the overall packaging means that are there.
Improving your packaging by making it kinetic is a good way to help reduce costs, keep customers happy, and also ship out items with more peace of mind, without the worry that they will get destroyed by various people in the process, and keeps the packaging as pristine as possible.